Sculptural hand resting on a sword, in pale blue

The right capability. The right decision.In weeks, not months.

C-suite judgment.
Globally curated AI, applied to your business.

Explore

We start with what matters to your business.

Fast to pilot. Easy to implement. We bring in validated tools and handle the setup with our specialist partners.

How the engagement works

Start with one business problem.

Focus the pilot on the result that matters to you.

The tools are already validated.

We select the right capabilities and handle the implementation.

MMM findings in 2–6 weeks.

See where your investment works. Put the findings to work.

Experience.Applied.

Commercial and financial judgment.
Built over decades.

Where our team has worked

The Commerce
Command Centre.

The AI Operating System for Commerce. Three engines connect creator activity, consumer conversations and the full commerce mix. The GTM Decision Engine helps your team understand the findings, choose where to invest and learn from the result.

Inside the Commerce Command Centre

Engine 1

Creator intelligence

Track hundreds to thousands of creators and competitors live. Connect creators to commerce, identify incremental sales and scale the winners.

See the creator intelligence

Engine 2

Agentic consumer intelligence

AI hosts and digital twins, trained on your brand. Turn product conversations into conversion, and put consumer insight to work in live commerce.

See the shopping experience
A shopping conversation reveals three product options Which option suits my needs? Let’s find the right fit.

Engine 3

Full Commerce MMM

Leapfrog legacy MMM with the full commerce mix. Get findings in 2–6 weeks and simulate where your next dollar will work harder.

See the measurement

Built Globally.

Specialist partners from leading AI markets, selected to solve your commercial challenge.

Make it stick.

Help your team put the solution to work through workflow redesign and AI training.

The people behind
AI Catalyst.

Founder-led, supported by Strategic Growth Advisors and specialist partners worldwide.

Meet the advisors

Your next growth decision.
Let’s talk.

Tell us what’s holding growth back. We’ll explore the opportunity and the capabilities that could help.

The people behind the perspective

Experience,
in the room.

Randy Weyersberg

Founder & CEO

Senior commercial experience across organizations including IBM, Unilever, Mars, Nike, Bell and OLG. His focus: connecting commercial judgment with carefully chosen AI capabilities.

Nick Bobrow

Strategic Growth Advisor

Financial and operating experience at The Brick, The Source, GS1 Canada and the Royal Ontario Museum, bringing a financial perspective to commercial decisions.

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